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According to this marketing survey, product video ads were the #1 way customers discovered a brandname they later bought from. This implies furniture manufacturers and retailers have a bigger chance to impress potential buyers and boost their sales when they use spectacular 3D videos for marketing and promo. Obviously, those must be created by professional CG artists in the very best product animation software to do the job.

When collaborating with a multidisciplinary 3D rendering company, brands get yourself a turnkey project and a full pack of CG services. A 3D studio carries out all the 3D modeling, texturing, and animation and utilizes all the resources they have until they get satisfying results.

So how can manufacturers and retailers choose the right contractor for 3D furniture animation? First and foremost, one should make certain CG specialists work in the best product animation software and use advanced post production tools. So, here we go, the top-7 animation programs that each 3D animation expert ought to know.

3d animation services . Autodesk Maya

Maya may be a multifunctional program that’s ideal for modeling, texturing, and rendering. It also has advanced texturing and realistic effect tools so CG artists can create hair, cloth, leather, liquids, fog, and even explosions ? literally any effect one may need! This extensive toolset makes Maya the most effective product animation software out there. Moreso, Maya also allows CG animation artists to generate their very own scripts and plugins using Python and Maya-embedded language to provide even probably the most complex projects.

#2 Cinema 4D

OS: mac OS, Windows

Price: $3,495 (perpetual)

Cinema 4D is another veteran of motion graphics and has a reputation among the best product animation software ever. It has parametric, polygonal and volume modeling toolsets and a wide range of various plugins. Cinema 4D also offers advanced sculpting and texturing options to generate any sort of characters and 3D models for product design. Moreover, it supports Krakatoa, TurbulenceFD, and RealFlow rendering systems that provide highly photorealistic simulation effects for smoke, fire, water, fog, vapor, etc.

#3. Blender

OS: mac OS, Windows, Linux

Price: $0

Blender is free and powerful 3D software which has advanced 3D modeling and renderings toolsets. It allows CG artists to create, sculpt, edit and do retopology of 3D models and scenes before rendering and animating them. In addition, it has robust simulation features and integrates with other animation software like Cinema 4D, Moho, Collada, Stop Motion Studio, Flipbook, or Crazytalk Animator. Moreover, Blender offers high customizability since it provides a Python API for scripting so CG artists can boost features for any sort of project.